Strategy. Delivery.
Strategy. Delivery.
Continuous Improvement
Continuous Improvement
COLLABORATION
transformation
innovation
integrity
excelence
COLLABORATION
transformation
OUR APPROACH
First Five Partners provides senior digital leadership for sports organisations navigating complex transformation.
First Five Partners provides senior digital leadership for sports organisations navigating complex transformation.
First Five Partners provides senior digital leadership for sports organisations navigating complex transformation.
We work with federations, rights holders, properties, and sport-focused investors who need someone to take accountability for digital delivery — not just advise on strategy. Our clients value:
Delivery ownership: We don't hand over recommendations. We embed, build, and own outcomes.
Senior leadership: Every engagement is led by experienced digital leaders who've built, scaled, and fixed sport organisations.
Cross-functional execution: We sit between strategy, operations, and technology — where most transformations actually succeed or fail.
First Five Partners was founded by Nicholas Hyett, who spent 15+ years leading digital transformation at global sports organisations including Volleyball World, FIBA, and QSI. That hands-on experience — not theory — shapes how we work. We work with clients who want results, not reports.
“This unique blend of advisory and delivery allows us to become a true extension of your team, driving measurable results while maintaining flexibility and scalability.”
Nicholas Hyett
CEO & Founder



Nicholas Hyett leads First Five Partners. His expertise is in owning digital delivery when outcomes matter, working across strategy, delivery, and execution.
With experience spanning digital ecosystems, product delivery, and technology due diligence, Nicholas embeds with teams to implement change and bring clarity where momentum is needed. Specialist partners are introduced when deeper capability is required, while accountability remains with FFP.
Nicholas Hyett leads First Five Partners. His expertise is in owning digital delivery when outcomes matter, working across strategy, delivery, and execution.
With experience spanning digital ecosystems, product delivery, and technology due diligence, Nicholas embeds with teams to implement change and bring clarity where momentum is needed. Specialist partners are introduced when deeper capability is required, while accountability remains with FFP.
Chat With
Us
Connect with our team instantly to discuss your project needs.
Connect with our team instantly to discuss your project needs.
You're in good company.






